Sam Altman-Backed Worldcoin Token Soars on Sora Launch

Artificial Intelligence (AI) tokens are soaring today after Sam Altman’s OpenAI launched a new text-to-video AI model called Sora.

The controversial Worldcoin token, WLD, is soaring by 40% today, trading for $4.37. It has been on an astronomical rise over the past week, surging 76% in seven days. WLD’s market cap is now firmly over $550 million, according to Coingecko.

Worldcoin is a blockchain-based digital identity startup which uses physical orbs to scan users’ retinas and establish they’re a unique individual. Sora has been touted to be the Hollywood Killer thanks to its minute-long videos that are hard to tell are AI-generated.

Other AI-related crypto tokens have also surged on Sora’s launch. Bittensor (TAO) is notching a 7% gain on the day, changing hands for $656, meanwhile Fetch.ai jumped to $0.51 today, landing a 5% increase.

Some investors are speculating there is value in the intersection between AI and crypto. Blockchain’s distributed ledger can help decentralize and open source AI models, reducing the risk of concentrating power on single entities. Storing content metadata on-chain can also help verify the provenance of images, at a time where the lines between what’s real and fake with technologies like Sora are more blurred than ever.

Although it’s not entirely certain that these price increases are related to Sora’s launch, or part of the wider crypto rally underway, they do showcase an appetite for AI from crypto investors.