The Defiant

NFT Publishing Platform Mirror Revamps Front-End

Mirror rolls outs customized NFT content feeds

By: Samuel Haig

NFT Publishing Platform Mirror Revamps Front-End

Mirror, an NFT-based publishing platform, has rolled out search and discovery features alongside a new homepage.

Mirror said the new features will help users find content that is interesting to them, and enable creators to build communities around their work. Its Inbox tab now provides a personalized chronological feed notifying users when new work is published by the creators they subscribe to or are collecting.

“With so much different content getting published daily on Mirror, we want to make it easier for you to find the most compelling entries worth collecting,” Mirror said. “This problem of content overload is not unique to web3, but especially challenging given the ubiquity of new information in our industry and so much activity still happening on Twitter/X and Discord.”

Mirror said its front-end overhaul was needed following a sustained uptick in adoption. According to Dune Analytics, more than 1.2M text-based NFTs have been uploaded to Mirror since the feature went live last May.

A new explore tab also showcases a selection of newsletters, white papers, music tracks, and other content from across the platform curated by the Mirror team.

Mirror added that it will roll out new social, recommendation, and categorization features in the coming weeks