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Pudgy Penguins Puts Toys In Target Stores

The NFT company has sold over one million Pudgy Toys since launching last year.
By: Squiffs • May 13, 2024
Pudgy Penguin characters as toys, glowing in neon colors like blue, white, and yellow, arranged on shelves

Popular Ethereum-based NFT collection Pudgy Penguins has partnered with Target, the U.S. retailer with over $100 billion in annual revenue.

Pudgy Toys, a line of plushies and figurines, can now be found in Walmart, Amazon, and Target stores – three of the top ten retailers worldwide.

The company has now sold over one million units since its toys became available, and Pudgy Penguins looks to cater to both on-chain and off-chain audiences while continuing to build bridges between them. Each Pudgy Toy comes with a ‘birth certificate’ containing a QR code, which points to unique on-chain traits.

Announcement Thread
Announcement Thread

The Pudgy Penguins’ floor price has risen by about 8% since the announcement, from 11.3 ETH to 12.2 ETH ($36,000).

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